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Marketers Integrate AI To Drive Results
7.1
Relevance Score
Ted Rubin and marketing contributors argue that as 2026 begins, AI is accelerating digital marketing and shifting search toward Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO). They highlight short-form video, social proof, owned communities, and human-in-the-loop creativity as drivers, and warn against mass AI content, metaverse bets, and platform ubiquity, urging structured, authoritative content and agent-ready infrastructure.
