John Lewis Accelerates AI-Powered Omnichannel Commerce

John Lewis today announced it is accelerating its digital transformation with an integration of its product catalogue into AI discovery platforms such as ChatGPT and Google Gemini, and a £800m multi-year programme to modernise stores, technology, and customer experience. The retailer also launched a 90-day TikTok Shop pilot around Mother’s Day, expanded on-demand delivery with Uber Eats (about 3,000 products, 45-minute delivery), aiming to enable discovery-to-purchase inside AI and social apps.