Apple Absorbs Memory Costs To Hold iPhone 18 Price

Apple will try to avoid raising iPhone 18 prices as much as possible amid a global memory shortage, supply-chain analyst Ming-Chi Kuo reports, saying the company plans to absorb rising RAM costs and negotiate memory prices with suppliers quarterly rather than every six months. Kuo adds Apple expects further price increases and may offset costs through its services business, while shortages of other components like PCB glass cloth persist due to AI demand.