World Deploys Orb For Human Verification

World, the Sam Altman–backed startup formerly known as Worldcoin, is operating a wall-mounted 'orb' in a Marina District Gap store to capture iris and facial images and create encrypted unique IDs stored on users' phones. The company has offered about $42 in Worldcoin tokens as an incentive, aims for one billion users, and faces mounting privacy and regulatory scrutiny.