Industry Newsgenerative aitravel techvisaconsumer behavior
Visa Finds AI Reshapes Winter Travel Planning
8.2
Relevance Score
Visa reports that US travelers are increasingly using AI to plan Milano Cortina 2026 winter trips, with 55% saying they will use AI tools and 40% already having used them, according to a recent Visa consumer study. The report finds 71% say AI reduces planning time and 66% prefer domestic destinations, suggesting businesses should adapt payment and personalization strategies to capture rising winter tourism spending.


