Analysisseogeosearch visibilitysentiment analysis
SEO Influencers Reveal Volatility Threatens Strategies
8.1
Relevance Score
In a 2025 analysis by Search Engine Land with Danny Goodwin, researchers examined 2,025 LinkedIn posts from 75 SEO influencers and used VADER sentiment to assess tone and volatility across AI-related terms. They found over 70% positive sentiment but fewer than one-third of leaders maintained consistent terminology, concluding that nomenclature volatility undermines trust and risks marketing budgets.
