Moburst Launches Growth Labs And Hires Strategic Lead

Moburst announces Growth Labs, a proprietary AI product unit, and names Fernando Ideses Strategic Technology Product Lead to scale AI-driven marketing solutions. In January 2026 the agency debuted 10 internal AI products and reports embedding AI across all 29 service offerings with 16 cross-department "AI Champions." Early tools include a reporting agent that reduces report time by up to 95%.