Korean Actors Launch Community-Focused Kind Variety Programs

South Korean actors are shifting into 'kind variety' programs that embed in rural communities, led by Park Bo-gum's tvN barbershop show 'Bogum Magical,' which premiered Jan. 30, and Kim Tae-ri's 'After-school Teacher Tae-ri,' set to premiere Feb. 22. The programs emphasize hands-on services, licensing efforts, and community impact, and producers present them as sincerity-driven, sustainable alternatives to conventional rural variety visits.